This simulation supplies an interactive atmosphere the place people can be taught fundamental enterprise rules by way of the administration of a beverage merchandising operation. Individuals make selections relating to pricing, stock, and advertising and marketing so as to maximize earnings. For instance, they need to take into account climate forecasts to regulate stock ranges and pricing methods to draw prospects.
The exercise’s worth lies in its capacity to impart basic monetary literacy and entrepreneurial expertise. It permits customers to expertise the challenges and rewards of working a small enterprise. Moreover, any such studying expertise has roots in academic video games which have traditionally been used to show economics and useful resource administration.